In recent years, the spotlight has been turned on social media and its value in online marketing. Sure, social media allows you to engage with your current or potential clients in real time, but there are many benefits of why email lists trump social media that you...
You launched a successful marketing campaign and you are busier than ever. Your business is a growing success and you’ve decided to take a step back from your marketing efforts. As the old adage says, ‘if it ain’t broke, don’t fix it.’ Unfortunately, this adage...
Customer relationship management (CRM) software allows business owners to efficiently manage communications with leads and clients so they can build stronger and longer lasting relationships. A CRM represents a centralized and organized software system where you can...
Understanding Advertising on Facebook and Instagram Social media marketing provides large and small businesses alike a powerful medium to reach prospective customers locally and around the world. Consider the fact that Facebook has nearly 3 billion users as of 2022...
Why Google Reviews Matter. What are the benefits of Google reviews for your business? When it comes to online marketing, it is arguable that few tools pack as much punch as Google reviews. First of all, they cost nothing while also lending credibility to your...
The Importance of Social Media Posting At this stage of the game, the era of social media is well-established. There are a lot of opinions about the benefits and drawback of social media; whereas social media has galvanized revolutions (think Egypt) and helps connect...
